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Nov 22, 2017

“You build it, and people are going to come.” 

  • Why:  Goal was always serving the market that we’re in the best possible way that we could.
  • Marketing: “Now the digital presence is probably the most effective and the greatest source of leads.”
  • Sales: Grassroots business development efforts locally to find partnership opportunities.  
  • Mistakes:  Converting to a responsive website was an issue.  We should have made a bigger investment in that area initially.
  • Advice:  “The devil is in the details.” 

Learn More Here:
www.ajaxunion.com/podcast